Over the course of 12 months, our initially plan to book 10 calls per month, which adds up to 120 calls for the year. However, considering that only 80 of these calls end up being qualified and attending the meetings, we have 80 qualified calls in 12 months.
To understand your sales effectiveness, a key question to ask is: What is your closing rate on outbound calls? Assuming you initially have 80 outbound meetings.
With a closing rate of 50%, this means that 40 of these calls will convert into your customers. Now, let’s calculate the financial impact:
For all 40 clients, they would pay you a total of $960,000 per year. In return, you’d only be paying $20,000 for our services.
This math clearly shows the substantial benefit you gain from our services, with a high return on investment.