When running email campaigns with multiple senders, it’s crucial to maintain consistency while personalizing each message with the appropriate sender’s information.

Instantly aI offers a convenient feature that allows users to dynamically insert sender-specific details into email signatures using variables.

In this guide, we’ll walk through the process of setting up dynamic signatures for campaigns with different senders using Instantly AI’s default “variable” feature.

Step 1: Accessing Signature Settings:

1. Log in to your Instantly AI account.
2. Navigate to the settings or preferences section where you can manage your email signature.

Step 2: Inserting Variables:

1. In the signature editor, locate the section where you can input text or customize your signature.
2. Use the following variables to dynamically insert sender-specific information:
   • {{sendingAccountName}}: This variable imports the value from the sending account’s name.
   • {{sendingAccountFirstName}}: This variable imports only the first name of the sender.
   • {{sendingAccountEmail}}: This variable imports the email address of the sender.

Step 3: Customize Signature:

1. Incorporate the variables into your signature text. For example:

Best regards,
{{sendingAccountName}}
{{sendingAccountEmail}}

2. Customize the signature text further as needed, ensuring it maintains a professional appearance.

Step 4: Save Changes:

1. Once you’ve customized your signature with the desired variables, save your changes.

Step 5: Testing:

1. Send a test email using each of the sender accounts associated with your campaign.
2. Check the received emails to verify that the signature dynamically updates to reflect the sender’s information.

In this example, the signature “Best regards,” is dynamically personalized with the sender’s name and email address using the {{sendingAccountName}} and {{sendingAccountEmail}} variables, respectively. When the email is sent, these variables will be replaced with the corresponding information from the sending account, providing a personalized touch to the message.

Liquid Syntax: Source

Using Liquid Syntax in Your Emails

There are a few ways you can use Liquid syntax in your emails to personalize and customize content dynamically. Below are some examples:

1. Greetings based on the local time:

Good {% assign time_h = 'now' | date: '%H%M' %}
{% if time_h < 1200 %}morning
{% elsif time_h < 1500 %}afternoon
{% else %}evening
{% endif %} {{firstName}}

2. Greetings based on the day of the week a:

{% assign today = 'now' | date: '%s' %}
{% assign single_day = 86400 %}
{% assign today_number = 'now' | date: '%u' | plus: 0 %}
{% if today_number < 4%}
Hope you're having a good start to the week.
{% else %}
Hope you're having a good week.
{% endif %}

3. Greetings based on the day of the week b:

{% assign handle = 'now' | date: '%A' %}
{% case handle %}
{% when 'Monday' %}It's Monday!
{% when 'Tuesday' %}Hello Tuesday
{% when 'Wednesday' %}Hi Wednesday
{% when 'Thursday' %}It's Thursday!
{% when 'Friday' %}Happy Friday!
{% endcase %}

4. Meetings based on the day of the week:

{% assign today = 'now' | date: '%s' %}
{% assign single_day = 86400 %}
{% assign today_number = 'now' | date: '%u' | plus: 0 %}
{% if today_number < 4%}
Are you available anytime this week?
{% else %}
Are you available anytime next week?
{% endif %}

5. Inserting the day of the week:

{# "now" | date: "%A" #}

6. Inserting yesterday's date:

Hey, yesterday date is: {# 'now' | date: '%s' | minus: 86400 | date: '%B %d, %Y' #}

7. Using conditionals with variables:

Assuming the lead has a variable called position that is set to "founder":
{% if position == "founder" %} As founder, you have to learn to delegate. {% endif %}

8. Current month:

{# "now" | date: "%B" #}

These examples demonstrate how you can leverage Liquid syntax to create dynamic and personalized content in your email campaigns based on various factors such as time, day of the week, and lead variables.

By following these steps, your campaign emails will automatically include the appropriate sender information based on the account from which they are sent.

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