🧼 Janitorial Cold Email Campaign Summary (Keepers)
🔍 Overall Stats:
- Total Emails Sent: 4,611
- Total Replies: 33
- Average Open Rate: ~35%
- Average Reply Rate: ~0.7%
- Top Performer: Property Manager | keepers with 11 replies (4% reply rate)
💡 Notes:
- Campaigns with higher personalization and cleaner targeting (like Property Manager | keepers) saw significantly better engagement.
- Lower open and reply rates on others suggest potential issues with targeting, messaging, or deliverability.
- Multiple paused campaigns may indicate testing phases or delivery timing adjustments.
🎯 Campaign Goal:
Generate qualified janitorial leads by reaching out to commercial property decision-makers using a cold email sequence.
📊 Campaign Performance Summary
- Leads Contacted: 2,185
- Open Rate: 50.71% (1,108 opens)
- Reply Rate: 0.69% (15 replies)
- Bounce Rate: 1.06% (27 bounces)
- Click Rate: 0%
- Opportunities Created: 0 (initial stage)
🔍 Key Insights
- Strong Open Rate (51%): Confirms the subject line and targeting were relevant to the audience.
- 15 Replies from 2,185 Contacts: Shows steady traction, with room to improve response quality via tighter messaging.
- Deliverability Solid: Very low bounce rate (1.06%) indicates domains were properly warmed up and authenticated.
- Engagement Pattern: Clear weekly sending waves maintained consistency without overwhelming inboxes.
💡 Takeaways
- This campaign showed the highest engagement among all campaigns run during this period.
- Despite no direct conversions yet, 15 replies signal pipeline potential and market interest—ideal for follow-up sequences or appointment setters.
- To increase booked meetings, consider:
- Adding clearer CTA in the first message
- Including a link for calendar booking
- A/B testing message tone or offer framing
✅ Result
While it hasn’t converted yet, this campaign outperformed others in open and reply volume, proving the audience and timing are effective. With follow-ups or retargeting, it holds strong potential to drive qualified janitorial leads at scale.
Hi, I’m Md Tangeer Mehedi — a Cold Email Outreach Specialist. I help B2B brands attract new leads and clients with proven outreach strategies. My focus is on appointment setting and building cold email systems that deliver consistent results.