Cold Email Case Study: 45 Opportunities from a Dental Implant PPC Offer

🧠 Client Type: B2B Dental Clinics & Implant Centers
🛠 Campaign Type: Cold Email Outreach (PPC Offer)
Tool Used: Instantly.ai
Agency: High Ticket Closer Agency (HTCA)


📈 Campaign Overview

  • Total Emails Sent: 24,500
  • Open Rate: 60%
  • Reply Rate: 3.2%
  • Click Rate: 0% (CTA was direct reply, not a link)
  • Opportunities Generated: 45
  • Estimated Value Per job: $1500/month
Cold Email Case Study: 45 Opportunities from a Dental Implant PPC Offer

🎯 The Offer

The campaign promoted a done-for-you dental PPC system, specifically tailored for dental implant clinics looking to scale high-ticket patient acquisition. The offer was positioned as a “zero-risk, results-first” model — ideal for busy dentists needing consistent leads without upfront guesswork.


💬 Results & Highlights

60% Open Rate: Strong subject lines and domain warm-up paid off.
3.2% Reply Rate: High engagement thanks to niche targeting and a strong, clear value prop.
45 Positive Responses: From dentists actively looking to grow their implant cases.

Cold Email Case Study: 45 Opportunities from a Dental Implant PPC Offer
Cold Email Case Study: 45 Opportunities from a Dental Implant PPC Offer
Cold Email Case Study: 45 Opportunities from a Dental Implant PPC Offer

🧠 Why It Worked

  • Niche Offer: Focused solely on dental implants, not general dentistry — which increased relevance.
  • Volume + Personalization: Sent at scale, but copy felt personalized and problem-aware.
  • No Fluff CTA: Straightforward request for interest or a quick reply — no complex links or funnels.

🚀 Final Takeaway

This cold email campaign proves that laser-focused offers + strategic outreach = real pipeline. With just one campaign, the HTCA team opened doors to 45 real buying conversations from decision-makers in a high-ticket niche.